A Comprehensive Dotcom Secrets Review – Dotcom Secrets Download Free
Welcome to my review of Dotcom Secrets – Dotcom Secrets Download Free
DotCom Secrets is a thorough crash course in web marketing. It’s the culmination of Russell Brunson’s 10+ years of developing his own multimillion-dollar businesses online and his experience helping thousands of other people develop successful business.
If you’ve spent any quantity of time in the world of online marketing, then you’ve possibly become aware of Russell before. He’s authored a few books already and also has actually developed the fastest-growing non-venture-capital-backed SaaS company– ClickFunnels.
If you intend to achieve success selling online, you should definitely have a look at ClickFunnels. They make it simple to try before you purchase with a 14 day free trial.
Brunson is the real deal, and so is DotCom Secrets It has plenty of real, actionable actions for building and expanding any type of firm online. No tricks, no fluff.
Why DotCom Secrets?
Given the abovementioned facts regarding consumer habits and also the basic direction of marketing and business, understanding and mastering marketing in the digital space has ended up being vital.
Firms that intend to make it through, expand, and grow currently and also right into the future needs to recognize exactly how to reach and also market to people over the internet.
It’s that basic.
Just because the sale takes place in digital space, or at the very least partially in digital space, does not mean you need to rethink whatever you find out about sales as well as selling. A lot of the tried and true sales principles that have been used since companies first existed are still being utilized effectively, but they are being combined and hybridized to optimum effect for the digital frontier.
From crossover sales to offering on-line one-for-one, there are several unique tools, techniques, as well as techniques specific to the on-line landscape that build on basic sales concepts.
This mix of the old as well as the new is at the foundation of what makes up web marketing as we understand it today, as well as it is the emphasis of Russell Brunson’s DotCom Secrets.
If you intend to succeed online, you need to recognize what these methods are as well as just how to use them.
Russell Brunson really did not invent most of the strategies and strategies in the book, nor does he assert to. You can discover informative products that similarly describe a lot of the subjects he provides in DotCom Secrets.
None of these other products, nonetheless, present the details in such an easy-to-follow style as DotCom Secrets. In many cases they likewise don’t take such a holistic method.
In DotCom Secrets, Brunson links all the little details that make up a successful on-line company, while likewise making sure the viewers never ever forgets the big picture: rapid business growth.
Not just does he break down exactly how present businesses effectively market and sell their items online, he gives a step-by-step plan for you to reproduce it within your very own organisation. It has actually been my experience that this is the location where several comparable guides most importantly fall short. They focus on theory as well as fall short on actionable details.
Basically, if you want to find out just how to offer online– be it physical items, electronic products, training, or in-person solutions– you simply NEED TO read this book.
A look inside DotCom Secrets
Section 1: Ladders as well as Funnels
To begin the book Russell introduces you to the principle of the value ladder. This is a visual mapping of all the products/services you can offer to your desired customer, in rising order of price.
Ideally, you wish to market people your ideal, most expensive product right? However it’s unlikely someone would certainly purchase that from you if they didn’t know who you were yet.
With a value ladder, you can use something to individuals at a lower price point, where they are much more happy to take out their wallets.
Then as soon as you demonstrate the value you can really supply, you’ll obtain a specific percentage of customers climbing your ladder to purchase your extra expensive, but more value-packed products.
Russell then presents the concept of a sales funnel. This is the on-line procedure you need to setup to have clients ascend the levels of your value ladder.
This is just a quick intro as rest of the book goes into even more information regarding the method and also psychology for developing out your sales funnels.
Section 2: Your Communication Funnel
The following section is all about connecting with your target market.
First, Russell speaks about creating an Attractive Character.
This is all about creating an online persona that will attract people to you as well as assist you build a following.. These are your devoted followers who will certainly be the ones to rush out to get your products.
There are 4 elements you require for an attractive character:
- Having a backstory
- The capability to speak in parables
- Being able to share your character imperfections
- Is a polarizing figure
Russell explains concerning each and shares several examples to assist you to understand what he indicates.
The second half of the chapter describes 2 of one of the most effective e-mail advertising and marketing methods for keeping your list engaged.
The very first is called the Soap Opera Sequence. Its purpose is to aid you bond your new leads with your attractive character. The essential idea behind this series is to keep each email open-ended and enjoyable.
By doing this your subscribers will certainly WANT to open up every one of your emails.
Russell shares one of the 5 email soap opera sequences that he makes use of, as well as he explains his thinking behind each e-mail so you can adjust them to your own series.
The next e-mail technique is the Daily Seinfeld Sequence. These are the emails you are required to be sending to maintain your relationship with your subscribers.
Since if you don’t communicate with your list regularly, they are going to forget about you and your future marketing initiatives will lower in effectiveness.
What makes the daily Seinfeld emails work is that they are entertaining. So each email is 10% web content as well as 90% enjoyment. Begin doing this as well as you will certainly see your open rates, click rates, and conversations substantially increase.
Section 3: “Funnelology”
The third section of DotCom Secrets is everything about funnel basics and the strategies behind an effective funnel.
One of the vital points that Russell highlights right here is that you shouldn’t go back to square one when creating a funnel. It’s highly likely that individuals in your target audience have already created successful sales funnels. So leverage their experience when creating your own.
To do this, Russell highlights the 5 aspects of any kind of successful campaign, and he teaches you just how to reverse engineer your competitor’s funnels.
Next, Russell goes into the 7 stages of a funnel.
Here’s a quote from Russell that highlights why you need to comprehend each stage:
” The real difference between having a six-, 7-, or even eight-figure business is whether you understand the phases of a funnel and can successfully monetize the different points along the line”
One of my most significant takeaways in this section was the value of establishing a pre-frame. To optimize your success, you need to properly set your visitor’s mindset before every step of your sales funnel.
To do this, you will need to know your website traffic’s temperature so you can create the proper pre-frame bridge.
After that you need to qualify your subscribers, customers and also your VIP purchasers (the big spenders!).
Recognizing (and carrying out) all these steps will certainly aid you get the value possible from each customer, while likewise supplying them maximum value.
The tail end of this section, Russell reviews the twenty-three building blocks of a funnel. He compares producing a funnel to having fun with a set of lego blocks.
So creating a funnel for your company is a matter of mixing and matching the different blocks with each other.
Section 4: Funnels and Scripts
Section four is the real gem of the book. This is where Russell explains regarding some of his best sales funnels.
We discover the psychology he utilizes behind each funnel as well as exactly how they function. After that, most handy of all, he offers you with fill in the blank design templates so you can carry out each funnel for your very own business.
He additionally looks at the particular rules he utilizes for structuring the excellent One Time Offer (OTO). This is important since the OTO’s are where you really make real profit from your funnel.
The 7 funnels he goes into are the:
- 2 Step– Free plus Shipping Funnel
- Self Liquidating Offer Funnel
- Continuity Funnel
- The Perfect Webinar Funnel
- Invisible Funnel Webinar
- Product Launch Funnel
- High Ticket, 3 Step Application Funnel
These funnels are based on Russell’s very own real-world experience with them.
For instance, the Two Step- Free plus shipping funnel is the exact same funnel he utilizes to sell DotCom Secrets (and ClickFunnels) himself.
It’s sort of funny. He built a funnel to offer ClickFunnels, using ClickFunnels.
Section 5: ClickFunnels
The last section of DotCom Secrets is basically a brief advertisement for ClickFunnels. As stated previously, it’s the software application for creating the sorts of sales funnels that Russell has actually been showing you in the book.
So … Should I Read It?
If you have actually been interested enough to read this much, then this book is for you.
If you currently are or will in the future be offering things and discovering clients/customers from the web (i.e., basically all companies), then the answer is a dedicated YES. Yes, this book is for you. If you read nothing else before you begin selling online, read this book.
Russell Brunson’s understanding isn’t constrained to living between the covers of DotCom Secrets either.
He likewise offers web links to totally free digital resources that help visitors internalize and also act upon the concepts provided in the book.
Full with highly palatable graphics, funnel blueprints, sales scripts, and also evergreen strategies, this book has ended up being a (dog-eared) staple of the miniature collection of business books I keep on a shelf beside my desk.
Most importantly, you can get a cost-free copy (just pay shipping) directly from Russell Brunson at the link below. He’s not going to be providing this book for free for life, so make sure you claim your duplicate before they are all gone– or before he begins charging what this book is really worth.
It’s worth keeping in mind that Brunson isn’t handing out a PDF or a digital copy of his fantastic book. It’s a physical copy that you can touch and hold. You can write in the margins, photocopy the pictures, and highlight important passages.
The Bottom Line
The bottom line is that DotCom Secrets is amazing. It is all details and also no frills. The writing style is succinct as well as structured and also the accompanying graphics are very understandable and are “engineered for immediate recall.”
This book is an useful tool. Advertising as well as sales in digital spaces can seem so frustrating. There are many moving pieces and variables that a book like DotCom Secrets that makes sense of the insanity in such a handy way really stands apart from the crowd.
Thank you for reading my review of Dotcom Secrets – Dotcom Secrets Download Free. If you’re interested to get a copy, click here to obtain your free copy.